Cyclist in a dark red helmet and sunglasses on a deep red background

Cerise

Overview

Speed, focus and a single deep colour. Athletes photographed in the minute before the race.

Client

Vela Cycling

Year

2024

Role

Photography, Creative Direction

Category

Sport Campaign

Cyclist leaning forward in a red jersey and helmet

Cyclist fastening her helmet strap

Cyclist in a red helmet looking down, close-up

The palette was taken from the team jersey and pushed into every frame.

Cyclist riding towards the camera, hands on the handlebars

Cyclist adjusting her sunglasses

Next project

Rouge

Blond man in a bright blue top looking over his shoulder on white

Céleste Moreau

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